ABSTRACT
This study underscores the impact of the Covid-19 outbreak on the agriculture sector and highlights some sound practices to promote agriculture growth, which is essential amid Covid-19. The primary aim of this research is to add the knowledge already available on the topic and sustain the agriculture growth amid of Covid-19 outbreak. The study revolves around its twin research question;what are the challenges to the agriculture sector amid Covid-19 and how challenges may transmute into opportunities? The qualitative methodology is used with content analysis technique to collect the data collection. Content available in diverse formats related to neighbouring characteristics of the impact of the Covid-19 outbreak on agriculture. The results of this document enable us to wrap up the purpose of the research. There is a need to improve, promote and digitalize the agriculture sector in all dimensions, that can face and overcome the challenges, which are profound due to enforcement of lockdown after the Covid-19 outbreak. Government policy/role is an important factor to develop any type of strategy or development in this sector, especially in the value addition process. The local government can sustain local food commodities in domestic markets that will directly motivate farmers to focus on their production. No doubt, Covid-19 ascertains so many challenges for every business but the right strategy at right time transform challenges into opportunities. Strategy refers to some interests and priorities from the government side to promote the agriculture sector. This is the need of the time and essential for agriculturalists to stay in business.